Destiny Grosses More than $325 Million in First Five Days

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  • Destiny Grosses More than $325 Million in First Five Days

    Activision and Bungie have released a statement saying that Destiny has grossed more than $325 million in its first five days of being on sale, and is the best-selling new video game franchise of all time. This is slightly different from the $500 million worth of product that they shipped to retailers but it's still an impressive number.
    According to Bungie, Destiny players logged more than 100 million hours of online play by the end of the first week and participated in 137 million activities. The game has won over 180 awards and nominations to date.

    "Destiny fans played more than 100 million hours of the game in the first week. That's on par with the engagement levels of our most popular Call of Duty® games, which obviously is an industry leader," said Eric Hirshberg, CEO, Activision Publishing. "Millions of gamers are having a great time playing Destiny and can't put down their controllers. And this is just the beginning. Destiny is a platform that will grow and evolve and we will continue to work closely with our partners at Bungie to bring a long line of new experiences and content to life in the game."

    Interestingly, Activision's stock price took a massive hit this week following the lukewarm critical reception to Destiny. Some in the industry are even saying that the $325 million figure isn't all that good.

    If you are wondering if Destiny is right for you, feel free to check out our review of Destiny.
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