ELEAGUE Sounds Like a Smashing Success in First Weekend Showing

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  • ELEAGUE Sounds Like a Smashing Success in First Weekend Showing

    [ATTACH=CONFIG]5625[/ATTACH]
    The new pro eSports Counter-Strike: Global Offensive league with Turner and WME | IMG, ELEAGUE, sounds like it was a pretty big success for all parties involved. This weekend, it was the top channel on Twitch, was trending across Twitter, and generated more than 150 million minutes of "video consumption" between Twitch and TBS between Tuesday, May 24 and Friday, May 27.

    Here are some more stats courtesy of Turner Sports.
    More Than 150 Million Gross Minutes of Video Consumption
    ELEAGUE generated more than 150 million minutes of video consumption across Twitch and TBS during its opening week (Tuesday, May 24, through Friday, May 27).

    ELEAGUE – #1 Channel on Twitch
    Throughout its debut week, ELEAGUE consistently registered the #1 channel on Twitch.

    4.3 Million Video Streams on Twitch
    ELEAGUE’s live event coverage on Twitch generated 4.3 million video starts over the first four days of the tournament (Tuesday-Friday).

    92K Concurrent Streams on Twitch – 2X the Competition
    ELEAGUE content on Twitch delivered peak viewership of more than 92,000 concurrent streams and regularly averaged more than 50,000 concurrent streams, approximately doubling the delivery for a traditional non-major eSports competition on the platform.

    710 Million Impressions on Twitter
    Trending consistently on Twitter throughout its opening week – with overwhelmingly positive fan sentiment – conversation on ELEAGUE, @EL, TBS and the participating teams garnered over 710 million impressions.

    27 Million Impressions for ELEAGUE Social Accounts
    Through its first week, content distributed directly from ELEAGUE’s Twitter and Facebook accounts collectively earned more than 27 million social impressions.

    3.6 Million Video Views on Facebook
    ELEAGUE content posted via its official Facebook page delivered 3.6 million video views over the first week of competition.

    ELEAGUE Delivers in Prime Time on TBS
    ELEAGUE averaged 509,000 total viewers on TBS during its Friday primetime telecast window (10-11 p.m. ET) and was the second most-discussed program of the night on Twitter.

    360 Million Impressions on Twitter – Friday Night Alone
    During Friday night’s coverage, discussion about ELEAGUE, @EL, TBS, Luminosity and Cloud9 generated more than 360 million impressions on Twitter.

    Week 2 of ELEAGUE starts on Tuesday and Wednesday via Twitch at 12PM (ET). Thursday the action kicks off at 2PM on Twitch and on Friday there will be a simultaneous show on TBS alongside Twitch that begins at 10PM. The second week includes matches with G2 ESports, Ninjas in Pyjamas (NiP), OpTic, and Selfless.

    • dvereb
      #1
      dvereb commented
      Editing a comment
      509,000 total viewers on TBS. Is this good or bad? I have to assume this is one of those "bad, but good" scenarios. Good, since 509,000 is a huge number, but yet bad, because doesn't TV typically have millions, not hundreds of thousands? ...but yet good, because gaming on TV in the US was previously restricted to something like direct tv?

      I'm torn. I really want it to succeed, but I don't know why. I'll gladly watch on twitch, and I'm likely not the target demographic for the TV show. ...but yet I don't want the "limited feed" that you get when it's also showing on TV. ...but yet I want the extra viewers/fans that the TV spot will bring to help the e-sport as a whole. I'm just torn.

      In any event, I'll enjoy it while it lasts! I just need a legal way to watch TBS for next week without having to pay for cable.
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