Profits go up as user counts go down? It's more likely than you think.
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The latest earnings report for Blizzard show that the development studio is making more money than before but its new monthly active users are going down. The company's latest quarterly financial results show that the company has 27 million monthly active users (MAU).

This is actually a 29% decrease of MAUs over three years. In Q1 2018, Blizzard had 38 million MAUs. Apparently a big drop off happened in Q4 2020 and Q1 2021 when Blizzard lost about two million players.

In spit of all of this, Blizzard's revenue increased by 7% compared to the same time last year. This is largely thanks to continued support for World of Warcraft by players. This also includes good sales of the MMO's latest expansion, Shadowlands.

According to Blizzard, World of Warcraft also saw "a particularly high number of new players" joining the MMO recently. Blizzard recently made the new player experience a bit better for potential consumers. There is also more content coming soon to both World of Warcraft: Shadowlands and World of Warcraft Classic by way of The Burning Crusade Classic.

The decrease in players for Blizzard probably has something to do with the fact that they haven't released a new game since 2016 when they released Overwatch. Fortunately for them, they have a number of projects in development that include, but are not limited to, Diablo IV, Overwatch 2, and Diablo II Resurrected. Diablo II Resurrected seems to be on track for a 2021 release. Oh, and there's also the mobile only Diablo Immortal if you're one of those few people with a cellphone.