They're now selling Battlepacks for Battlefield 4. Why the hell would anybody buy any of these?
Starting today, we are introducing a new way to acquire Battlepacks, the bundles of content that provide a mix of in-game items including accessories, emblem shapes, profile pictures, dog tags, XP boosts, knives, and paints. Battlepacks can still be earned through normal gameplay progressions, but we are now giving players the option to purchase Battlepacks as a shortcut to catch up with their friends on the Battlefield.

Bronze, Silver and Gold Battlepacks will be available for purchase at Origin.com, Battlelog.com, through the in-game store, at Xbox Live Marketplace and at the PlayStation Store. Pricing will be $1 for Bronze Battlepacks, $2 for Silver Battlepacks, and $3 for Gold Battlepacks.

If you have any questions or comments about Battlepacks, don’t hesitate to reach out to us.

Yes, for just $3 for one Gold Battlepack, you too can get two 25% XP boosts, a grip for a weapon you probably don't use and some camo that looks identical to ones you already use. Seriously, $3 for a Gold Battlepack. Let that sink in.

(via Battlefield Blog)