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Some factors increase the rise of popularity and revenues of casino gambling. For starters, the expansion of online casino games helped drive demand, and new technologies helped in the making and delivery of new services. But there’s a new section in the trade that’s fueling demand, and seen as the next significant edge for casino gambling – Social Casino. So what exactly is a social casino, and how does it vary from land-based casinos players have come to know and love?
What Is A Social Casino?
A social casino has been around since the 2000s, but this sort of casino kicked in full kit starting 2012 and 2013 when social media took the internet. During this time, social media platforms are growing at extraordinary speeds, registering millions of users, and tracking hundreds of millions of tweets, comments, likes, and messages. With a growing member base, social media websites came up with an original step to tap into this captive industry - the integration of games. This is considered the official start of the social casino as a possible niche for the casino industry, and one that taps into millennials and young professionals need to communicate and have fun at the same time.
These days most brands have a social media presence. Some stick to using just one platform, Facebook. In fact, it is Facebook where the most social gambling takes place with an estimated 61% share of the market. Social Casino is just gambling on social media, with operators developing and launching games onto these platforms for people to enjoy.
Today, many social media platforms have officially included games into their service offerings. Some of the well-liked social media platforms that have incorporated games are Google Plus, Facebook, and Bebo. When it was first delivered to the general public, most games were free to play, but with the release of real money-based poker games, the social casino environment changed.
Types of Casino Games You Can Play
There are some differences between land-based casinos, and social casinos found online today. One difference can be found in the selections of games to play, the game-play and rules that come with it. Here are some of the games players can check at a social casino:
· Slot games – Slot games have come a long way, from the classic bars and casinos to popular win games online. Today, slot video productions are also used in social casinos, aimed at offering instant win entertainment while the player is on the go. Most games available are on loan out from authorized software providers, but some create their slot games from scratch. Since this is a social casino game, players can expect tournaments, where they can get big wins against other players
· Poker – Simultaneously with slots, poker has redefined the social casino scenery. Classic poker and even tournaments are now hosted on social media platforms. There are even poker tours that open up their versions of the poker-focused social casino, helping grow the industry
· Poker – Simultaneously with slots, poker has redefined the social casino scenery. Classic poker and even tournaments are now hosted on social media platforms. There are even poker tours that open up their versions of the poker-focused social casino, helping grow the industry
Already considered a ‘social game,’ bingo is also a staple at these new casinos, offering players with an opportunity to chat and play with other players.
Other games that are carried by social casinos today are Keno, Blackjack, Roulette, Solitaire and other colorful and exciting games. Different social media websites offer a variety of games, with Facebook taking the lead. With Facebook, the ability to play real-money games will depend on the player’s region. Only a handful of areas will allow real-money play on this website.
Social feature in Social Casino's
The social feature of social casinos is what makes the difference for most players. Being able to make new friends online who shares the same interests as you and talk to them about the whole thing from the games to how the weather is, is something unique to these games and gives a great feeling for most players.
There's no need to be social though. If you choose to sit and play by yourself without talking to anyone, then you can also do that. But having an option of talking to others is what attracts so many to the games, as well as the feature that you are not risking any money, has made social casino's as famous as they are today.
How do I get one of these social casino games?
Many real, land-based casinos have social casinos so that their customers can play their preferred games at home. Choosing the right partner in this sort of attempt is significant because you need someone who has access to real casino games in the digital world, who can build a fantastic app and offer ongoing above-and-beyond support. There aren’t very many developers who have what it takes to make an exceptional social casino game that will build a real, land-based casino’s brand to the next level. A social casino is an extension of your brand, so you want to be very careful who you trust with it.
The Advantages Associated With Playing In a Social Casino
Joining a social casino can change the way you see casino gaming and action. While social casinos cannot top land-based casinos concerning genuine casino experience and an assortment of casino games presented, players can expect almost-real expertise. With social casinos, players can browse and try the games for free while chatting with friends, play in the browser, play casino on-the-go and take home real prizes.
Compared to traditional casinos, the software used in social casinos allows players to chat and interact with each other while playing games. Aside from a chance to interact with other players, some social casinos enable players to join an adventure where they can collect achievements, points, and trophies along the way. This offers a chance for players to show off their skills and compete with other players. When not aiming for the cash prizes, players may compete for points, glory and bragging rights. In short, the idea of gaming is also adopted in social casinos, which add up to its appeal.
With social casinos, you can also play anywhere, provided you have the right mobile phone or tab. The addition of a mobile-friendly platform can appeal to highly mobile players, busy professionals and business owners who have no time to visit land-based casinos. Some of the games available on social casinos are downloadable, but some can be played directly in the browser.
A social casino is just on its ‘infancy stage’, which means that casino customers can expect more shortly. One of the major sides of a social casino is that you get ample of free coins so that you can keep playing your favorite casino games for free. Also, while smart-phones are the default devices to enjoy social casino games, players can look forward to new technologies and wearable devices. With the rising popularity of virtual reality, there’s a big chance that this wearable device and social casino will meet.
Disadvantages Associated With Playing In a Social Casinos
Just like other casinos available today, there are certain advantages and limitations associated with this gaming environment. For instance, as a player, you need to play with a group of people and interact with other players. If you are the type of person who prefers to play alone, without distractions, then the standard features of a social casino can influence your atmosphere and playing style. The chat feature, forums, and competitions may divert your focus while online.
You may also need to share a few things about yourself since many social casinos require a complete profile, so other players can easily interact with you. For someone who prefers to play incognito, a full profile, or the view of being interrupted by another player in the chat can be an issue.
Setting these concerns and disadvantages aside, the social casino is redefining the way casino action is experienced. It is the way of the future, at least for casino gambling. This means better playing options and enthusiasm for casino players and regulars looking for high entertainment, improved winnings and a better way to benefit from online casinos while connecting with other players.
To Conclude
Whatever your choice is, your land-based casino brand needs a digital presence that connects players in a significant way, and social casino is the most successful way to do that!
If you have not given a social casino a go then now is the time. Although the opportunities to win aren’t the same as an online real money casino, there are other rewards on offer such as the ability to join a community of like-minded individuals who may be able to offer suggestion and tips when you choose to dive into the real money market.
