Sure, Destiny 2 has gotten real damn close to jumping the shark on promotional tie-ins already with the partnership with Rockstar Energy and Pop-Tarts, but this one is taking it to a whole nother level. Customers on UK Virgin Fibre will get an exclusive Sparrow in Destiny 2.

Those with Virgin Fibre will be able to claim a code from the Virgin Media website prior to December 13. This code will unlock the Sparrow for immediate use when the game launches on September 6.

Yes, we're now at the point where games are giving out exclusives based on what ISP you have.

This information was not officially announced yet but came from MoreConsole on YouTube (video below) and Eurogamer.