Origin to be replaced by more generic naming convention.
EA origin nope

First, EA ditched their EA Access and Origin Access branding in favor of EA Play. This happened almost exactly one month ago in August 2020. Now, EA is ready to ditch their Origin desktop client with something a little more generic.

EA is changing the name of their Origin client to "EA Desktop." EA is calling their new app a "next-generation PC gaming platform."

This renaming will come with a complete rebranding and relaunch of their desktop client. Senior vice president Michael Blank says that the new EA Desktop will be faster than Origin.

“The EA Desktop app is being designed to deliver a frictionless and socially connected experience that is faster for players to get into their games,” EA senior vice president Michael Blank said in an interview with GamesBeat. “We have revealed some of this, but we haven’t revealed all of it.”

The new app promises a faster experience, fewer clicks to jump back into your favorite games, and Playtime Controls to help you keep tabs on how much time you and your family spend playing. You should find it easier to find and install new games or just play via your EA Play membership, Blank said.
Despite this announcement, there is no word on when exactly this switchover will happen.