It now looks like everybody's prediction on how well Grand Theft Auto: Chinatown Wars would sell was wrong! An unconfirmed report states that Chinatown Wars sold only 88,704 units in its first month of sales.
So how did Take-Two flub a sure thing? Chinatown Wars was built for the wrong console. The title -- whose gameplay centers around drug dealing, cold-blooded murder, and sex -- is only available on the Nintendo DS, who's primary audience is children. Parents refused to let their kids play, and the adult DS audience just isn't that big.
Take-Two reps tell us in a phone call that they remain confident in the long-term success of Chinatown Wars, and they note March was difficult for all videogame publishers, with sales down 17% across the industry.
Chinatown Wars may yet find life down the road, but all in all a rare misstep from Take-Two. And the winner here might actually be Sony (SNE): The Chinatown Wars disaster will likely scare other publishers away from making new adult-themed games for the Nintendo DS. Some may redirect efforts towards Sony's PSP, which targets a somewhat older crowd.
While Chinatown Wars sits at a solid 94% on Metacritic, the sales numbers simply do not lie. It is quite unfortunate given how much fun Chinatown Wars is. I feel as though it is easily one of the better Grand Theft Auto titles out there, surpassing even GTA4 in many aspects.
Take-Two reps tell us in a phone call that they remain confident in the long-term success of Chinatown Wars, and they note March was difficult for all videogame publishers, with sales down 17% across the industry.
Chinatown Wars may yet find life down the road, but all in all a rare misstep from Take-Two. And the winner here might actually be Sony (SNE): The Chinatown Wars disaster will likely scare other publishers away from making new adult-themed games for the Nintendo DS. Some may redirect efforts towards Sony's PSP, which targets a somewhat older crowd.
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