Sony apparently has no plans to announce any price drop at this year's Leipzig Games Convention. Speaking with Reuters, Sony spokesman Nick Caplin had this to say.
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Sony Corp does not plan to announce price cuts to its flagship PlayStation 3 games console at Europe's biggest video games fair in Leipzig, Germany next week, a company spokesman said on Friday.
"It's not going to happen. If you're coming for that you'll be disappointed," Sony Computer Entertainment spokesman Nick Caplin said.
In the 12 months ending March 31, Sony sold 9.24 million units, below its initial estimates of 11 million sales.
But in an interview with Reuters on July 16, the company's video game chief said the firm was on track for the current year's target of 10 million sales.
Cuts to the Playstation 3's original high price have helped boost its fortunes in Sony's three-way battle with Microsoft Corp and Nintendo Co Ltd in the global video game industry.
With the 80GB model being the only one in production any more, would a price cut really be necessary anyway? I'm sure that question will be answered by the consumer and whether or not they feel $600 is worth it."It's not going to happen. If you're coming for that you'll be disappointed," Sony Computer Entertainment spokesman Nick Caplin said.
In the 12 months ending March 31, Sony sold 9.24 million units, below its initial estimates of 11 million sales.
But in an interview with Reuters on July 16, the company's video game chief said the firm was on track for the current year's target of 10 million sales.
Cuts to the Playstation 3's original high price have helped boost its fortunes in Sony's three-way battle with Microsoft Corp and Nintendo Co Ltd in the global video game industry.
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