Bethesda Softworks has pulled the ads for Fallout 3 on the eve of the game's release. This pull comes just days after a commuter on the DC Metro system complained about the advertisements.
This comes from an e-mail from Bethesda's VP of Marketing, Pete Hines.
This comes from an e-mail from Bethesda's VP of Marketing, Pete Hines.
In connection with ESRB's advertising guidelines, you are instructed to remove immediately any of our Fallout 3 trailers from your website, pending further notice.This e-mail was sent by Hines to Shacknews. Fallout 3 releases tomorrow on the PS3, Xbox 360, and PC.
Thank you for your attention to this matter.
Pete