Amped eSports continues their series of interviews with managing directors of top teams by featuring Rebin "Smiley" Shah from the Finnish team, Astralis.
AmpedNews: What advice would you give to a new manager of an eSports team looking for company backing? Could you tell us a little about the process of trying to find, build a relationship with, and maintain sponsorships?More insightful commentary is just a click away.
If you're going for the big money, you have to show the company that you have maintained a stabile and successful brand. You need to assure them that they will make a return on investment (ROI) by investing in your team. Your team doesn't have to be the best in the world to achieve this, but it must be a team that's in the spotlight and is recognized as a top team. You must show them your vision and convince them that e-Sports is going to be huge, and so will you in the process. Finding sponsors is like fishing, you try to get a big one. A lot of people would suggest that you go for small companies rather than big ones but "He who dares wins".
Comment