After the fall of Infinity-eSports, an infamous international multigaming clan that was heavily sponsored, UKTerrorist examines the issue regarding company sponsorships and gaming clans today.
Imagine you're a marketing manager at a Nvidia or ATi. You're job is to find ways of promoting your products in the most cost-effective way possible. Now imagine you sponsored a team a year ago but the team folded shortly afterwards and the cards never returned. Everyday you receive 10 -- 20 e-mails asking for your company to sponsor their clan. All of them are the same amateur text, improperly addressed and poorly though through. Naturally you delete them, they are just spam to you. You might even setup a rule (which I know one or two people have) that sends any message with the word 'clan' into a separate folder that you empty at the end of every day.Before you try your luck at scoring a few sandwiches and high-end videocards, take the time and carefully read through this informative article.
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