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This just in from the G4:
In what most are guessing is part of a viral marketing campaign for Capcom's Dead Rising 2, there's a booth at the Game Developers Conference that's handing out "shots" for "zombrex" and a suggestion that "prevention is always better than a cure," and encouraging people to help protect their loved ones from becoming infected. Likely not coincidentally, just around the corner from the "zombrex" booth is the recruiting area for Blue Castle Games, who's currently developing Dead Rising 2.
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In what most are guessing is part of a viral marketing campaign for Capcom's Dead Rising 2, there's a booth at the Game Developers Conference that's handing out "shots" for "zombrex" and a suggestion that "prevention is always better than a cure," and encouraging people to help protect their loved ones from becoming infected. Likely not coincidentally, just around the corner from the "zombrex" booth is the recruiting area for Blue Castle Games, who's currently developing Dead Rising 2.
Have something to share? Sitting on a news tip? E-mail me. You can also follow me on Twitter.