Infinity Ward's community manager FourZeroTwo has posted up two new blogs today.
His first blog Back to blogging and twittering after two weeks states:
His second blog What Makes An Awesome Collectors Edition? describes how he likes to buy collector editions of games and wants something awesome for his money. He even admits that he did not like CoD4's offering for its collector edition. Read below:
Be sure to check out both of his blogs and let us know what you think!
His first blog Back to blogging and twittering after two weeks states:
Gah - I’m finally back to twittering and blogging again after being pulled into my shell for the last few weeks. The time spent away has been productive, regretfully not the kind of progress I can talk about, as the last two weeks have been mainly focused on meetings, planning, brainstorming, and work on our future project.
In regards to Call of Duty 4, we just finished up our latest promotion with the PS3 and 360’s Double XP and Variety Map Pack sale which was a huge success. It pushed us well over 2 Million Map Packs sold on 360 and made us the #1 most sold DLC on both platforms. Thanks to everyone who picked up the map pack.
I also wanted to let those with the Game of the Year edition, who have been attempting to redeem your free map pack token, that we’ve been going back and forth with Microsoft on getting us those tokens to refill the database as fast as we can and discussing how they can improve their ridiculously complex and time-wasting token distribution system in the future. Essentially it’s the most needlessly bureaucratic and mindnumbling extensive procedure you’ve ever seen. It’s a serious joke, and not the funny kind, but we’re doing everything we can to get more tokens from them and to you. I’m sure the process of creating randomly generated strings of numbers and letters is complex something well deserving of the month (and counting) it’s taken to supply them. On the PS3 side, no problems. Their token process was quick and painless and GOTY tokens are fully stocked. /rant
In regards to Call of Duty 4, we just finished up our latest promotion with the PS3 and 360’s Double XP and Variety Map Pack sale which was a huge success. It pushed us well over 2 Million Map Packs sold on 360 and made us the #1 most sold DLC on both platforms. Thanks to everyone who picked up the map pack.
I also wanted to let those with the Game of the Year edition, who have been attempting to redeem your free map pack token, that we’ve been going back and forth with Microsoft on getting us those tokens to refill the database as fast as we can and discussing how they can improve their ridiculously complex and time-wasting token distribution system in the future. Essentially it’s the most needlessly bureaucratic and mindnumbling extensive procedure you’ve ever seen. It’s a serious joke, and not the funny kind, but we’re doing everything we can to get more tokens from them and to you. I’m sure the process of creating randomly generated strings of numbers and letters is complex something well deserving of the month (and counting) it’s taken to supply them. On the PS3 side, no problems. Their token process was quick and painless and GOTY tokens are fully stocked. /rant
His second blog What Makes An Awesome Collectors Edition? describes how he likes to buy collector editions of games and wants something awesome for his money. He even admits that he did not like CoD4's offering for its collector edition. Read below:
I’ve been studying the Collector Editions and Premium Items of some of the top games that have come out recently and are coming out in the near future; attempting to get inspiration, ideas, and a grasp onto what makes a bad *** collectors edition. What, as a fan of a game, gets me hyped.
For the most part, I buy the collectors edition for every game that offers them; for research purposes (or so I tell my wife). So I’ve seen my fair share of developers who “get it” and those who just let their marketing / brand team throw together a cluster **** of pack-ins that seem “cool” with no regards to quality.
I’m not going to lie, I was extremely disappointed in our “collectors edition” for Call of Duty 4. It completely lacked that punch of awesome to make it great. Let it be known that it wasn’t for a lack of trying. I had all kinds of awesome in the works that somehow got lost somewhere between leaving IW going through Biz Dev and eventually dying somewhere between there and Activision. A mistake we won’t make twice.
To me, there should be no modesty in your Collectors Edition. it’s all about the hardcore fan who is willing to spend a few extra bucks for something big and awesome. To me, if I’m paying extra for it, size matters. It’s all about going to the store and walking out with that huge *** box, while everyone else is standing there with their tiny little DVD-case feeling inadequate in their gaming; I’m walking out with a massive premium items. Something tawdry, gaudy, and completely big and useless but makes me feel like an elite fan of the game. It’s the video game equivelant of a pissing contest…. and it should be.
For the most part, I buy the collectors edition for every game that offers them; for research purposes (or so I tell my wife). So I’ve seen my fair share of developers who “get it” and those who just let their marketing / brand team throw together a cluster **** of pack-ins that seem “cool” with no regards to quality.
I’m not going to lie, I was extremely disappointed in our “collectors edition” for Call of Duty 4. It completely lacked that punch of awesome to make it great. Let it be known that it wasn’t for a lack of trying. I had all kinds of awesome in the works that somehow got lost somewhere between leaving IW going through Biz Dev and eventually dying somewhere between there and Activision. A mistake we won’t make twice.
To me, there should be no modesty in your Collectors Edition. it’s all about the hardcore fan who is willing to spend a few extra bucks for something big and awesome. To me, if I’m paying extra for it, size matters. It’s all about going to the store and walking out with that huge *** box, while everyone else is standing there with their tiny little DVD-case feeling inadequate in their gaming; I’m walking out with a massive premium items. Something tawdry, gaudy, and completely big and useless but makes me feel like an elite fan of the game. It’s the video game equivelant of a pissing contest…. and it should be.
Be sure to check out both of his blogs and let us know what you think!