Another new dev blog has been posted today over at the Battlefield Heroes website from Senior Producer Ben Cousins. Here's what they had to say:
To check out the rest of this new dev blog be sure to visit here.
Last time, I talked about how the project began at DICE - my work with Lead Designer James Salt on creating the high concept for the game. The next important stage of development is to set the visual style or ‘Art Direction’ for the game. The best person to create your art direction is of course an Art Director…
Gustav Tilleby has been at DICE for many years now, having created art on Midtown Madness 3, Battlefield Vietnam, Battlefield 2, Special Forces, Battlefield Modern Combat, Battlefield 2142 and Northern Strike — quite a resume. As the Art Director, it’s his job to create and enforce the visual style for every aspect of the user experience, from the website to the menus and the game itself, right down to individual elements like crates or blades of grass. A good Art Director has a sense of the overall ‘big picture’ but also the attention to detail required to keep tabs every element of the artwork, no matter how small.
When approaching Gustav about the visual style for Battlefield Heroes there were a few things that I had in mind:
1. We need to differentiate Battlefield Heroes from our very successful current games — Battlefield 2 and Battlefield 2142
2. Battlefield Heroes absolutely isn’t Battlefield 3, so we need to reinforce that fact with our visual style
3. This is a game about creating, customizing and leveling up your own unique over-the-top war hero
4. We want to clearly communicate the fact that this game is about FUN
5. Our graphics need to look awesome on a high-end PC, but still look good on a low-end laptop
Gustav Tilleby has been at DICE for many years now, having created art on Midtown Madness 3, Battlefield Vietnam, Battlefield 2, Special Forces, Battlefield Modern Combat, Battlefield 2142 and Northern Strike — quite a resume. As the Art Director, it’s his job to create and enforce the visual style for every aspect of the user experience, from the website to the menus and the game itself, right down to individual elements like crates or blades of grass. A good Art Director has a sense of the overall ‘big picture’ but also the attention to detail required to keep tabs every element of the artwork, no matter how small.
When approaching Gustav about the visual style for Battlefield Heroes there were a few things that I had in mind:
1. We need to differentiate Battlefield Heroes from our very successful current games — Battlefield 2 and Battlefield 2142
2. Battlefield Heroes absolutely isn’t Battlefield 3, so we need to reinforce that fact with our visual style
3. This is a game about creating, customizing and leveling up your own unique over-the-top war hero
4. We want to clearly communicate the fact that this game is about FUN
5. Our graphics need to look awesome on a high-end PC, but still look good on a low-end laptop
<a href="http://images.totalgamingnetwork.com/images/bfheroes-character-concept.jpg"><img src="http://images.totalgamingnetwork.com/images/thumb_bfheroes-character-concept.jpg" alt="" border="0" /></a> <a href="http://images.totalgamingnetwork.com/images/bfheroes-environment-concept.jpg"><img src="http://images.totalgamingnetwork.com/images/thumb_bfheroes-environment-concept.jpg" alt="" border="0" /></a>
To check out the rest of this new dev blog be sure to visit here.
![[DICE]CKMC](./core/images/default/default_avatar_large.png "[DICE]CKMC"){kind=avatar}
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