Players will no longer be able to purchase game time for just 30 days.
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Blizzard just announced some major changes to how you can purchase game time for World of Warcraft. The official forum posting by Blizzard, made by community manager Bornakk, says that starting now, players will only be able to purchase game time for World of Warcraft in increments of 60 days.

This means that you will no longer be able to purchase game time in one-time payments of 30, 90, or 180 days as you used to be able to do for years. These one-off purchases were typically made using your balance.

Now, this change does not impact World of Warcraft subscriptions. You can still purchase subs for a recurring monthly basis (30 days) or in increments of 90 and 180 days. The one-off game time purchase that has been changed was something that a lot of players did to avoid being roped into paying for game time they weren't going to use. It was also a purchase option frequented by players that live in some countries where credit cards are not as common as they are in, say, the United States.

The thread on the official forums has already generated over 330 replies from fans that are either upset or just confused about the change. At least one major thread about it has also appeared on Reddit, with one suggesting that "there's nothing about this that benefits wow players/subscribers." Some are lamenting about how they used to be able to get discounts on game time purchases but will no longer be able to do so. Still others are seeing this as a way for Blizzard to artificially inflate subscriber numbers.

Blizzard hasn't provided subscription numbers for World of Warcraft for quite some time. This change also comes about a week after Activision-Blizzard laid off a substantial number of employees and the company's CEO, Bobby Kotick, took home a $200 million bonus.